APP STORE STUDIO
A macro report released on AppAnnie.com , where it shows us the evolution of the App Store over time. We are used to seeing this type of study on an annual, monthly, or quarterly basis, but this encompasses years.
Extremely interesting data, as you can see below, which this report throws up. Let's analyze it.
All about the App Store:
170 billion apps have been downloaded from July 2010 to December 2017. During that time period we have spent 130 billionof dollars in apps and in-app purchases .
Almost 10,000 apps have earned over a million dollars in revenue. Last year 564 apps generated more than 10 million dollars in profits, one of which is, of course, Pokemon GO .
One of the most downloaded apps in history is Facebook and the one that has generated the most money has been Netflix.
Apps installed per user and Apps used monthly:
In the following graph we see the apps used on average by one user per month (in strong blue) and the apps that he installs, on average, over 30 days (lighter blue), in different countries of the world.
Used and installed apps
We can say that a user of iPhone uses, on average, about 40 applications and installs, on average, about100. you feel identified? We do have a good number of apps installed that we don't use hehehehe.
iOS games against other apps:
Then we see the study of the installation of games against other apps:
Games and other apps
We can see how, on average, 31-32% of the apps we install on our devices are games.
Regarding spending, we can say that it is the category of the App Store that makes us spend the most money. 75% of the total amount we spend in the Apple app store, we spend on games.
The App Store makes more money than the Play Store:
In the following graph we see one of the most liked statistics in the bitten apple company:
App Store vs Play Store
The app store of Apple makes almost twice as much money as the app store of Android devices .
I'm sure that in the next decade these growth levels will rise a little more, since almost everyone already owns a smartphone. What it's up to Apple is to keep this pace of sales, downloads and, above all, compete with the Android Play Store .
