Surely you already know the Youtube channel of Apple in which he posts videos on how to take advantage of iPhone and other devices of the brand.
In the latest campaign he wants to convince users to leave Android to switch to the environment iOS.
Switch to iPhone, for people to switch from Android to iPhone:
Almost a year ago we already saw on the website, a Apple campaign called “Switch to iPhone ”. In it they encouraged users to make the leap from Android to iPhone.
This campaign talked about the advantages of changing, and all the facilities that are available to make it possible.
Well, this campaign is still alive, since those from Cupertino have recently released 4 videos on their channel YouTube.
The objective of the campaign is none other than that users abandon the Android operating system and switch to iPhone.
4 videos to convince Android lovers
In the 4 videos that Apple has published, they want to highlight and give great importance to the commitment that those of Cupertino have with the environment.
In a second video he shows us the simplicity of using his mobile device and how easy it is to switch from Android to iPhone and reach the universe Apple .
Also, in a third video, they also highlight the technical support that Apple offers compared to the rest, emphasizing the fact that they will always be there to help you.
In the last and fourth video that we can see on his channel, Apple emphasizes the safety of the iPhone, showing how a thief tries to access the device and has to back off because he can't access it.
The 4 videos do not last more than 15 seconds each, they are simple and very visual. And they explain the purpose in a fun and bold way, without words.
The campaign will continue
Apple keeps trying to convince them to switch from Android to iPhone and participate in an unforgettable experience, at least from their point of view view.
It is a different way of reaching the user, without heavy ads, on the contrary. Even if you are a user of iPhone I encourage you to see them.
Do you think Apple will convince Android users?