The Competitiveness is one way of achieving first place in what is determined as target people. In many aspects of social life among people, competitiveness can be considered a quality, which seeks to achieve objectives and generate the best possible results for those who work in the execution of the plan. Consideration among other organizations that seek the same objective is not present, however, due to the existence of some rules that control aggression or disintegration of the system, respect is maintained between those who seek the same achievement.
Competitiveness is used in any field where an objective is desired to be achieved by several components of the same nature in a competition where maneuvers are executed and tools and skills are used to reach that prize. It is imperative in a competition to achieve the first place to claim the reward, but in this case, we will apply the term of competitiveness to the economic field, with a clear marketing vision, in which we seek to position a product in front of the others of the same nature.
Competitiveness in the market consists of the execution of a plan that seeks to be the best of the products, for this different tools are used which seek improvements on the initial face of the product, promoting excellent quality to the public, we are talking of course about theIt is a dynamic and constantly changing option which seeks to explain to the consumer in a practical, easy and relatively comfortable way that what you want to market is a high quality brand that meets all possible expectations. Marketing, as the main strategist in the competitiveness of companies, achieves that its product is positioned using marketing studies and negative conditions in favor, the marketing specialist can achieve that the price of its product goes down in order to capture the attention of the consumer, thus, realizing the good and optimal quality of the product, the customerYou will not mind spending a little more on the same product even if the others offer the same specifications at the same price. That is competitiveness already exceeded.
