Ethnography is a method of social research in which a study is carried out that determines, through observation and interview of those who make up a community, behavior data, customs and traditions of that focus of society. Ethnography is important because in the study of the different civilizations that make up the human race there is an enormous diversity, which when exploring it serves to make a sketch of humanity and determine with important information such as its descent, time of existence and forms of culture in the past.
The relationship that exists between humans in society is the object of anthropologists, who for centuries have pursued the different flashes and evidence of ancient civilization. Ethnography not only collects information on the current behavior of people in a community, it also explores the historical background and makes various comparisons that establish how it has evolved in its customs and traditions. In this way it is also possible to define what will be the destiny of the customs that man has obtained and how they will behave when they encounter a different culture.
The clash of cultures and its impact on the main actors of society such as representatives of local folklore is one of the objects of study of Ethnography, it is also the way in which a people receives new customs that are fashionable in others. sites.
There are theoretically three ways to study people's behavior culturally. Semantic Ethnography "the study that speaks" since by means of the interview and the writing the custom of a people can be defined. Microethnography, in which generalized information is not obtained but some strengths stand out, such as artistic expressions in particular. Finally, Macroethnography is a kind of report that is obtained by evaluating the history and more generic forms of art and culture of the population.For example, samba for Brazil is an artistic expression that we associate with a huge country of millions of inhabitants. With this, general samples of small populations can be obtained that are not exact but approximate.