The word exhort serves to define the action of requesting or making a call, to carry out a specific purpose. It means the fact of addressing one or more people with the aim of convincing them to do something or encouraging them to work towards the goal. Commonly those who take on the responsibility of exhorting are people who enjoy some leadership.
In the political context, a ruler can exhort his people to participate in electoral events. In this case, both the ruler and the other political leaders invite (exhort) the people to participate, through words that are motivating and very convincing for them.
At the military level, this term is also used frequently (especially), when in battle. For example, a superior addresses his troops and exhorts them to be brave, through his speech, the military encourages them with phrases that seek to inflame the courage and daring of the soldiers. An example is the following phrase "we must defend sovereignty and fight for the freedom of the homeland."
It is important to highlight that the action of exhorting comprises three elements: the person who speaks, the audience that listens and, most importantly, the message. For the speech to be convincing, it is very important that the speaker has certain characteristics, for example, they must be a person with a gift for words, that is, it is easy for them to communicate verbally with the public, in addition to this, they must have some authority intellectual and moral.
If the person who exhorts, has the aforementioned characteristics, you can be sure that the public will be attentive to what he says, and is very likely to accept the proposal of the speech.
Finally, on the religious plane the exhortation is used to mention the ability to convince others, through the word. In the New Testament, it is mentioned that Jesus always exhorted his disciples to change their behavior and fulfill his commandments. Many of his exhortations were expressed in parables so that people would easily understand his message.