It seems that Instagram is willing to wage war on all the platforms it can. If you recently presented Instagram Stories to compete with Snapchat, it seems that now it's your turn to face the almighty Youtube .
In some Android mobile screenshots, a new button has been seen at the top right of the “EXPLORE” menu, where we can access a lot of video categories.
If we click on it, we access 64 video categories where we can choose the category we want to see
As you can see in the image above, we have all kinds of videos categorized by theme, which will allow us to have them all sorted and make it easier for us to consume the content we want to see. From our point of view it is a great improvement. Now it just needs to be implemented and reach iOS.
And it seems that those on Instagram have realized that video is the future.
INSTAGRAM CHANNELS COMPETITION FOR YOUTUBE?:
It seems that nobody can overshadow the mastodon of YouTube videos. The Zuckerbergers want to give it a try.
It is clear that the consumption of audiovisual content does not stop growing and that it has more and more followers. YouTube is a reference in this type of content, but don't you get tired of watching videos of more than "x" minutes?
It seems that Instagram wants to take over the niche of short videos. It is always easier to watch a 60-second video, loaded with content, than to watch a 5-minute video in which most of what you see is "jabber".
It is clear that YouTube, in many aspects, is irreplaceable but for the consumption of short videos, who knows if Instagram, over time, will win the game.
It is very difficult to compete with YouTube. The last word will be the users.
We'll see how things end. Everything indicates that the well-known social network for photographs will gradually adapt video as its main content.
We hope the tests come to fruition and add this new Instagram channels feature.
