An advertisement is an advertising strategy framed in the need of a company to publicize its product. The relationship that goods and services have with consumers is closely related to the quality with which advertisements exemplify the use of a product and even more so, when they guarantee that the product is in optimal condition, is useful, appropriate and innovative. acquire it. An advertisement must contain a series of characteristics with which the consumer is attracted, to know what they are, specialized marketing agents are in charge of doing market analysis and surveys to determine what the customer wants, whatIt draws attention and more importantly, what is the financial capacity of the client so that he decides to purchase the product or service.
The ads are generally eye-catching, large and of great visual quality, this contributes to customer loyalty to the brand. Large companies, given their vast experience, have a significant advantage over others; these companies have the ability to be present in every stratum of society, from the most humble to the most luxurious, since what they manufacture are generic products., necessary at all times by society and at affordable prices, in addition, advertisements promote a product that is already known, so it is common to see an advertisement or a color or a shape and associate it with the product.
The media are focal points of the business of these by definition, they attract the consumer at home, on the street, at work or anywhere, technology has brought about an important evolutionary change in society, so the use of Announcement to advertise has become a more dynamic tool, with greater skill and greater breadth in social networks and the media. Ads are an important advertising strategy, it seeks to expand the scope of this in society and frame the brand or product to be sold in the minds of the consumer.