Slogan or Slogan is a term born under the precepts established in the advertising career of companies, it is therefore a phrase that is positioned in the market with the objective that it identifies the product that is being promoted. A slogan or slogan what you are looking for is to record in the mind of the consumer with a simple phrase that describes the quality of the product that you want to advertise. Slogans do a lot of the job when it comes to consumer pickup, sticky wordsor deep impact on the buyer's mind allows them to be associated with the product, this creates automatic references between the customer and the product, this relationship is an objective achieved by whoever designs the slogan.
With its functionality, the slogan has managed to sneak into the dictionary of the RAE and is currently one of the best advertising strategies that exists, the dependence of products on slogans has created a whole new generation of is even more with the boom impact that social networks have had on today's civilization. The impact that a slogan must give on people must be immediate, many companies decide to maintain a certain expectation before revealing the product, this makes the consumer feel more curious about the product, it is important for companies to attract the attention of compulsive buyers, as this attracts the masses of the general population and creates a development of production in the products or services offered.
A significant way of participating in the slogans of goods and services is by briefly describing what it consists of or what benefit brings what you want to advertise. After the idea is popular with consumers, it is summarized, this in a certain way generates a favorable and attractive impact to the consumer who seeks innovation in what he already knows. The slogan is complemented with illustrative images in order to give ideas at a glance of what is being worked on and the satisfaction that can be produced if the product is purchased.
